SEO keywords are an essential part of a business marketing strategy. Keywords play a crucial role for any website to rank effectively and have visibility in Google and other search engines. However, consistently ranking well in the Search Engine Results Pages (SERPs) for your targeted keywords is not a series of random events. Achieving visibility […]
Using Google Search Console to Grow Website Traffic
Google Search Console is a powerful, free collection of tools from Google for monitoring and improving your website health and performance. Most people who own, build, or maintain a website, or do digital marketing, are familiar with Google Analytics and the wealth of information it provides. Fewer people are familiar with the Google Search Console […]
Google Analytics 4 Upgrading – What To Know
Google Analytics is changing and the current version, commonly known as Universal Analytics, is being replaced by Google Analytics 4, frequently referred to as GA4. Both versions are free and the time to begin preparing to make the upgrade to Google Analytics 4 is now. When you log into your Google Analytics account you will […]