A common question about Google search results is “Why do Google search results vary even when using the same exact search words or phrase?” Even when using the same computer, phone, or tablet? Many users, especially those not well-versed in Google’s mysterious and ever-changing search algorithm, may attribute this to simple error. However, these changes […]
SEO Titles, SEO Descriptions, Meta Tags, Meta Data Explained
How does Google know how to rank a web page from my website in the search results? Seems like a simple enough question. After all Google processes billions of searches every day. Put another way, how does Google understand what a web page is about so that it knows which search phrases and keywords to […]
Website SEO Audit Tools – Measuring Website Performance
Is your website performing as well as it should? Is it delivering the best value for your business or is it simply taking up digital real estate? Website performance measurements and SEO metrics can help answer that. Measuring website performance is more than counting how many visitors you get each month or how many people […]