Selecting ecommerce platforms or online marketplaces for selling products is a major business decision. The continued rapid growth in ecommerce sales and online shopping adds emphasis to the importance of this vital business step. There are a wide range of options for selling online and making the wrong choice can be costly both in terms […]
Landing Pages for Sales Leads, Marketing and Growth
(Update & Expanded) Are you actively using landing pages as part of your online marketing strategy and tactics? If you aren’t you are missing a huge opportunity. It’s really that simple. Statistics show that landing pages increase click through rates and conversion rates. This can create excellent opportunities to gain new contacts, sales leads and […]
Omnichannel Marketing Strategy – Does Your Business Need One?
eCommerce marketing and selling continues to evolve rapidly. From the days of focusing on a single channel which evolved to a broader multi-channel strategy and now to the expanding world of omnichannel marketing it can be hard to keep up. The evolution of adapting your marketing strategy to please today’s consumers can be increasingly challenging. […]