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seo small business marketing

March 5, 2023 by Mike McEvoy

SEO Keywords – 7 Things Every Business Should Know

SEO keywords are an essential part of a business marketing strategy. Keywords play a crucial role for any website to rank effectively and have visibility in Google and other search engines. However, consistently ranking well in the Search Engine Results Pages (SERPs) for your targeted keywords is not a series of random events. Achieving visibility […]

Google Search Console Benefits Features

September 20, 2022 by Mike McEvoy

Using Google Search Console to Grow Website Traffic

Google Search Console is a powerful, free collection of tools from Google for monitoring and improving your website health and performance. Most people who own, build, or maintain a website, or do digital marketing, are familiar with Google Analytics and the wealth of information it provides. Fewer people are familiar with the Google Search Console […]

SEO ROI How To Measure

June 2, 2022 by Mike McEvoy

Measuring SEO ROI For Your Business

You know that it’s important to do ongoing search engine optimization for your website. A key question is how do you measure the SEO ROI for your business? Studies have shown that 53% of website traffic comes from organic search results. Growing your visibility and rankings in the search engines grows organic traffic. What is […]

Google Search Results vary SERPs Web Presence Small Business SEO Search Engines

June 29, 2020 by Mike McEvoy

Reasons Google Search Results Vary Dramatically (Updated and Expanded)

A common question about Google search results is “Why do Google search results look different” even when using the same exact search words or phrase?” Even when using the same computer, phone, or tablet? Many users, especially those not well-versed in Google’s mysterious and ever-changing search algorithm, may attribute this to simple error. However, these […]

Google Analytics 4 GA4 UA SEO

June 29, 2022 by Mike McEvoy

Google Analytics 4 Upgrading – What To Know

Google Analytics is changing and the current version, commonly known as Universal Analytics, is being replaced by Google Analytics 4, frequently referred to as GA4. Both versions are free and the time to begin preparing to make the upgrade to Google Analytics 4 is now. When you log into your Google Analytics account you will […]

16-Ecommerce-Platforms-Online-Marketplaces-Web-Presence

October 11, 2020 by Mike McEvoy

16 Ecommerce Platforms and Online Marketplaces for Business Growth

Selecting ecommerce platforms or online marketplaces for selling products is a major business decision. The continued rapid growth in ecommerce sales and online shopping adds emphasis to the importance of this vital business step. There are a wide range of options for selling online and making the wrong choice can be costly both in terms […]

what is Landing Page builders tools lead generation wordpress

August 28, 2020 by Mike McEvoy

Landing Pages for Sales Leads, Marketing and Growth

Are you actively using landing pages as part of your online marketing strategy and tactics? If you aren’t you are missing a huge opportunity. It’s really that simple. Statistics show that landing pages increase click through rates and conversion rates. This can create excellent opportunities to gain new contacts, sales leads and customers. According to […]

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