Do you have a Google Analytics Spam problem? The data that Google Analytics reports for your business website may be inaccurate. How can that be, you say? How can the reports from Google Analytics not be accurate? Enter Google Analytics Spam. Also known as Google Analytics referral spam, ghost spam and, more recently, language spam, […]
25 Email Marketing Statistics to Know
Email marketing was a “buzz” phrase in 2016. Businesses with a social media following and website traffic have worked hard to parlay those leads into substantial email lists. By now businesses of every size understand the importance of developing and growing an email marketing list with the goal of using it to accelerate their business […]
SEO Statistics to Know
Another year has flown by and we have ridden the SEO waves of Mobilegeddon, Facebook Live, Penguin 4.0, long-form content, Accelerated Mobile Pages (AMP), social sharing, video content growth and numerous other changes and evolutions in the digital landscape. Now is a good time to review some current SEO statistics and leverage them in planning […]
11 Facebook Resources for Small Businesses
Facebook plays an important role in how many small businesses successfully market their products and services. With nearly 2 Billion (with a B!) users, taking advantage of Facebook resources as part of a strategic small business marketing plan should be high priority. That said, it’s also true that there are some nuances and complexities in successfully […]
How to Promote Blog Posts – 18 Super-Useful Promotion Tactics
It’s done! You are excited about your new well-written and informative blog post. Hitting the “publish” button is cathartic and you’re certain that it will mean big things for website traffic. So, you wait…and wait…and wait some more. But the traffic never comes. Discouragement sets in. You have created a great blog post but you […]
15 Social Media Resources For Growing Your Small Business
Developing an effective social media presence for your business is challenging. Small businesses are often at a marketing disadvantage due to a lack of resources and budget dollars. With concerns like how to generate shareable content and the best way to convert that buzz into profit, there’s a lot to be learned. To help with […]